Don’t forget! New Employee Marketing Training Webinars are the SECOND THURSDAY of every month at 2PM CST. Remind your new employees to watch for the webinar invite.

The families we serve in our community face many different kinds of struggles to maintain their households. Parents burdened by medical bills, credit card debt or unexpected job loss are finding themselves compelled to look for creative ways to celebrate the holiday season. This is the reason why we created, BOE Gives.

Participating branches nationwide will be collecting items for local animal shelters or toys for children this holiday season. The goal of the program is the spread joy by giving a toy. BOE Gives will be running through mid-December. See participating branches by visiting BOEGives.com.

Something important to keep in mind when you’re thinking of either getting started with social media or branching out to a new network is to do the research to determine which platforms your target audience uses.

For example, if you’re trying to let leads know you know the best way to finance a jumbo loan, you may conclude your target audience is at least over 40. Putting that messaging on Facebook would serve you better than trying to get those individuals to move to a platform they might not use regularly like Instagram, which skews toward a younger demographic.

You’ve probably heard a lot of things about millennials. They’re famous for loving avocados, posting every meal they eat on Instagram, and taking selfies at inopportune moments. Maybe you’ve also heard that millennials don’t care about starting families, that they still live with their parents, and that they have no interest in settling down? This, however, is simply not true. Data shows that millennials are actually interested in the same things that previous generations were: security, stability, and for many, homeownership.

It’s been a common question we’ve received lately! All you have to do is review the email you received from FastApp containing your links. Find your Personal Link. Copy & Paste that link in the ”Apply Now“ cell on www.boesignatures.com (don’t forget to remove the https://) & wallah! You’ve just added it to your signature. Click ”Render“ and follow the remaining directions to input it into your signature in Outlook.